Wella EIMI Bold Move – Matte Texturizing Paste (150 ml / 5 oz)
A lightweight styling paste with light hold (Level 2) that crafts effortlessly textured, casually tousled looks. Enriched with Brazilian carnauba wax, it delivers a flexible, matte finish without stiffness—perfect for defining layers, roughing up pixie cuts, or adding grip and movement to short and medium styles. Apply to dry hair, reshape throughout the day, and enjoy soft, lived-in definition
Wella EIMI Bold Move – Matte Texturizing Paste (150 ml / 5 oz)
A lightweight styling paste with light hold (Level 2) that crafts effortlessly textured, casually tousled looks. Enriched with Brazilian carnauba wax, it delivers a flexible, matte finish without stiffness—perfect for defining layers, roughing up pixie cuts, or adding grip and movement to short and medium styles. Apply to dry hair, reshape throughout the day, and enjoy soft, lived-in definition
